Building Recurring Revenue and Achieving a Successful Exit in Home Services

Client: Regional Home Services Company
Industry: Trades / Field Services

Challenge

The business relied on one-time repair work, creating uneven revenue and limiting growth potential. The owner wanted to stabilize income and position the company for eventual sale without losing operational control.

Iron Wheel Solution

  • Helped design and roll out a subscription-based maintenance program with paid semi-annual visits.

  • Supported implementation of customer renewal and tracking systems to manage recurring contracts.

  • Guided the owner in opening a third location, expanding the company’s footprint and service reach.

  • Coordinated with advisors to structure a sale that preserved ownership of the real estate assets.

Outcome

Subscriptions expanded from 400 to 5,000 households, significantly increasing recurring and repair revenue. The company was sold to private equity, while ownership retained the properties—creating both liquidity and ongoing rental income.

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Increasing Profitability and Valuation for a Regional Paving Company